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Eight Lucky Off-Road Fans To Decorate Pro Race Truck At Crandon
News from CRANDON INTERNATIONAL OFF-ROAD RACEWAY
Crandon, Wisconsin
August 21, 2003
CRANDON, WI -- Off-road racing is a special sport for fans and drivers alike
and no place is it more special than Crandon International Off-Road Raceway --
the world's premier off-road race course. At the 2003 BorgWarner World
Championship Off-Road Races this coming Labor Day weekend, eight lucky
off-road fans and one driver and team epitomize the closeness of off-road
racing between spectator and racer.
As a special promotion for the BorgWarner Shootout and NISMO Time Trials,
professional driver Paul Seidler, Milwaukee, WI, and his No Limits Race Team
will bring his 800 HP Chevrolet high performance race pickup to Crandon
Raceway to be decorated by fans. Seidler's Chevy has been
specially paneled with pure white front and rear fenders, door panels, hood
and roof. Fans will decorate the race truck on Friday morning,
August 29 beginning at 8:30 a.m. outside the Lunch Express Restaurant on
Crandon's main street.
Seidler will race his truck with the fan-decorated panels in the NISMO Time
Trials Friday afternoon and also in Sunday's BorgWarner Shootout. The
street is closed annually each Friday before the off-road World
Championships. Hundreds of drivers and their exotic race pickups and
buggies line the street. Snap-On Tools sponsors pit crew competitions
such as tire-changing contests and others. A special driver's
meeting is conducted for the BorgWarner Shootout -- off-road racing's most
prestigious race for the $100,000 BorgWarner Cup. At noon, the annual
World Championship Labor Day Parade is run through Main Street featuring
floats, bands and more.
"It's an incredible sight," said Seidler about the Friday pre-race
activities in downtown Crandon. "There are hundreds of racers and
their teams and a couple of thousand race fans milling about, talking to
driver's, taking pictures of their trucks," he said. "Crandon
is just a special place and we wanted to do something to thank the fans for
their support over the many years we have raced at the track."
To win an opportunity to decorate Seidler's #98 race truck, fans can register
in advance at the Lunch Express on Lake Avenue in downtown Crandon through
Thursday, August 28 at 6 p.m. Eight lucky fans will have their names
selected to decorate one of the eight panels on the race truck Friday morning
between 8:30-10:30 a.m. Winners will be notified by the Lunch
Express. Seidler will present special team race shirts to each
participant and will also select the "best panel". Winner of
the best panel receives two complimentary tickets to the BorgWarner World
Championships and a free pizza and refreshments from the Lunch
Express. All eight winners and their families will also be invited
to a pizza party, courtesy of the Lunch Express, in Seidler's No Limits Racing
team pit at the Crandon track on Saturday, August 30 after the Pro 2 pickup
truck race at 3:30 p.m. . "Hey, we just want everyone to know we
deliver," cracked Mark Fraley, owner of the Lunch Express, which features
delicious fresh-made pizzas, among other fare. He will deliver eight
pizza's to the Seidler pit for the Saturday pit reception.
Seidler, 32, has been racing for several years at Crandon Raceway. He
has entered seven of the nine BorgWarner Shootout Heavy Metal Challenge
races. He began racing in the high performance 4x4 pickup truck class
and switched to the 2-wheel drive
Pro 2 pickup truck division last year. He had a third place finish in
Lucas Oil CORR racing at Crandon last year. In the addition to the eight
lucky Crandon Raceway fans, Seidler's sponsors include Goodyear Tire, SoBe, No
Fear, Animal Paintball, ATD Transmissions and Shark Signs & Designs.
His wife, Elana, also raced professionally at Crandon in the 1990s, competing
in a 4x4 truck in the former Women's Heavy Metal class. Paul and
Elana have one daughter, Isis, and a son, Raiden. Coordinating the
promotion for No Limits Racing is John Seidler and his wife, Diane, parents of
the racer. "We are looking forward to meeting all the fans at
Crandon, whether they are part of our artist team or not," said
John.
The 34th annual BorgWarner World Championship Off-Road Races begin Friday
morning, August 29 with the downtown Crandon activities. Following the
parade, Seidler and other top drivers return to the track for the NISMO Time
Trials for entry into the 9th annual BorgWarner Shootout. The Time
Trials begin at the track at 1:30 p.m. The 20 fastest trucks earn entry
into the race for the $100,000 BorgWarner off-road cup to be held Sunday,
August 31 at 4 p.m. Seidler finished ninth in last year's BorgWarner
Shootout. He is expected to again be in the top 10 for the Shootout and
is seeking his first win.
Following the NISMO Time Trials, fans can gear up for the Friday Night Xtreme
Thunderfest beginning at 7 p.m. at the track.
Sponsored by Forest County Potawatomi, this years' Thunderfest features the
unusual and bizarre from the world of motorsports including the "Transtormer"
UFO robot truck and six of the country's top performing monster trucks,
including Lil' Miss Dangerous and Avenger -- a freestyle finalist.
Off-road race fans will enjoy the finest in World Championship off-road racing
action on Saturday and Sunday as Pro and Sportsman drivers compete in several
classes. The weekend wraps up racing in the Sportsman classes on the
Lucas Oil Championship Off-Road Racing Tour 2003. Drivers will compete
for Crandon World Championship titles and rings all day Saturday. Racing
is day-long Sunday in several classes leading up to the BorgWarner Shootout.
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